FACEBOOK- CRIME, MANIPULATION and FREEDOM

     Facebook has big problems. It is an existential crisis and it has spin off tentacles that reach to the very core of the US culture and into the private life of millions around the planet.
    The US Federal Trade Commission and some 6 congressional committees are investigating how 50 Million users had their personal data breached in an act connected to the king of deceit and hustle, president sleaze.
     Since news of the trump minions stealing data Facebook has lost nearly $50 Billion in market cap. That is the largest two day drop ever.  
      The data harvesting was done by Cambridge Analytica and their CEO has been suspended.
       While Facebook stumbles forward, Google is investing $300 Million in what it's calling the Google News Initiative, designed to support media by boosting real journalism and fighting misinformation. This is significant. 
       Facebook is full of fake news, was used by Russian efforts to affect the 2016 Presidential election and was used famously by Brad Parscale. He talked openly about swinging key and decisive Pennsylvania and Michigan voters for trump by feeding them tailor made information on Facebook. Now Parscale heads up the trump 2020 election. Are you picking up any cues here? Are you the least bit worried about the future-your future, and especially if you are a Facebook devotee?

       Google's promise of $300 Million to combat news fraud
comes as real and serious US and foreign journalists  begin to work on something called "Algorithmic Accountability."
        Two quick notes-sadly most people get their information from social media---old time media with gate keepers and fact checkers is loosing ground to the digital generation that is fast and cute. And most people are lazy about their information intake-too often relying on limited sources-going only for headlines and not substance-and often getting it from sources that feed their own bias or mind set. It is true for online media, but Fox News and MSNBC are prime examples of "silo" information and viewers on cable. We note too, fewer people are paying attention to television and most of those who do are older.
       But all generations are caught in this snare of algorithms.
It is computer intelligence and big data making decisions and doing so tenaciously and rapidly, beyond the control of you, or me or any human system. Algorithmic Accountability is a very important topic and story.
       After you research a topic you start getting ads on your computer about that-algorithms at work. Cambridge Analytica steals your personal data for the trump gang and heaven only knows what kind of bilge dredge you will get from the Parscale team or who ever else the trump gang may sell the information to. You also worry about the fact once your data is breached almost anyone can get to it and use it, including those pictures of your children or grand children or your private communication about your diagnosis, or your comments about despised cousin Gertie and etc. Mark Zuckerberg made millions while you shared your life and all your personal data on his little platform and you've been screwed. First by him, but then by the Russians, and the trumps, and the swindlers and the hustlers who can manage slick computers and algorithms.

more than annoyance

      But algorithmic manipulation raises questions about our future freedoms. Reporters have learned that since 2012 the New Orleans police department has used "predictive policing" in a pro bono relationship with Palantir Technologies.  Do you remember the film Minority Report, where Tom Cruse used that swipe technology to arrest people before they did something the computer predicted? That is predictive policing and it certainly raises important legal questions-not the least of which--Is the data any good-or right, and what happens to due process and rules of evidence?  
     Palantir tried to get into the Chicago PD, but they already had an algorithmic program of predictive policing developed by a university. Doesn't the concept of predictive policing sound as though it needs sober human oversight?There is no doubt that data analysis can help police determine high crime areas and likelihood of occurrence. Studying history does in fact help us decipher the future. However, as a free people who value liberties, we need to know what is going on when people begin to point artificial and machine intelligence in certain directions. And when machines function more rapidly and on a broader scale than our human minds, we need to make sure laws are firm and enforced. We've already experienced algorithmic abuse.

      Mark Zuckerberg stole the idea of Facebook back in college and created a world changing company. A personal note. I've never joined Facebook for a number of reasons but among them is this. Everything that Facebook has to make it valuable belongs to you. It is your information, photographs, writing, comments, your life and unbeknownst to you all of the underpinning data of your life. You willingly give that up and get nothing back for it, while Zuckerberg and company have become billionaires by selling your information. I said in the beginning if Facebook wanted to be right about things they would be like REI or another cooperative. You as a user could get value for the activity you generate and share. The more you used it, the more value you got back, either as stock, cash or some kind of cash value like coupons. 
     Friends have told me, "well, we get a medium or a platform, a network and connectivity." There is no such thing as a free lunch.
      We don't know what will happen to Facebook, or Zuckerberg and company. Nor do we know how the theft of of personal data for the trump gang will play into those investigations.  We don't know what Google's efforts will bring in their attempt to make social media more responsible or what the journalistic efforts at algorithmic accountability will yield. But I offer up a time worn journalistic wisdom. It was true way back when and it will be true to tomorrow, "follow the money!"  When you follow the money you always have a good story and more often than not, you find crime.
       And so we have again, Facebook has been an accomplice, at least. The US Presidential election, the national culture and you have been victimized. The story is not over.

        See you down the trail.

COMPLICATIONS

     Left overs here, from meditations while face down on an acupuncture table. Nothing is as simple as it used to be.

     The needles were set, some were wired, the ethereally peaceful music tranquilized my inner savage and it all created a sense that my being was on an infundibuliform* journey to some place deep and profound. More than sleep, something aspiring to full out bliss. It's that elusive place where certain things in life can place you and where one can, pretend at least, to achieve a kind of clarity. So, here we go.

the O factor

    Oprah is an extraordinary person. Enormously talented she has created a cultural empire. Interviewer, host, actress, business executive, visionary and social force. She is brilliant in all of those roles and she may well be a very good person.

     She speaks with passion and those who share her views are moved and inspired and those who don't cannot ignore her. But no matter any of that, it doesn't mean she should run for President.

    Even if she could win, she should not run. I hear some of my liberal friends or Democrats beginning to groan, and maybe even taking me off their invitation lists. She should not run, because even if she is only a notch below sainthood, she is not qualified.

   Yes, she is smart, powerful, influential, and beloved but she has no experience in that special arena in America we call governance.

    The embarrassing and unfit present occupant of the White House is a case in point. There were voters, and there still are, who thought his so called business experience was enough. If that were true why does almost 70% of all US citizens disprove of him and the job he's done? Why do our allies worry about his lack of skill, intelligence and his loutish behavior?  

    I'm not beginning to say Oprah would behave like the idiot to whom I referred, but there is a world of difference between what you can do in private business and life and what it takes to be the "leader of the free world." (That position by the way is presently occupied by Angela Merkel-It used to be the American President).

    There was a phrase we once used-a Statesman-modified to contemporary vocabulary a Statesperson. It connoted something of quality, intelligence, and even integrity of action and purpose. To qualify for that moniker is what qualifies someone for the role of being the Chief Executive and Commander in Chief. You need to prove your mettle in the hard, hard world of political experience, decision making, earning and maintaining trust, understanding the thrusts of history, the forces of a world with millions of moving parts, intelligence, security, economics,and the common good. 

    Oprah, in my opinion, is an exemplary woman but she doesn't have what it takes to be President, nor does Dwayne Johnson, or Mark Cuban, or Mark Zuckerberg, or George Clooney or Kid Rock.

    If any of them are serious, then they should run for office, House, Senate or a Governorship, or see if they qualify for a  challenging diplomatic assignment. Then and only then should this nation consider their candidacies. 

     We may be sick of politics as normal, sick of those who have occupied the stage the last 20 years, we may not like the options for 2020, but reverting into another "cult of personality" candidate will only take us further down the rabbit hole. 

     We the voters need to demand change in the ways of the House and Senate and the influence of big money and the beltway bandits that former a President warned us about. Ike had no political experience, but his leadership as Supreme Commander in World War II was as hard a training ground as ever. We have failed to heed his warning. 

     We don't need personality, with big social media influence, we need those kind of integrity and old fashioned political practices-compromise, negotiation and especially experience with reality instead of ideology. We certainly don't need another entertainer in chief, even if the ratings and popularity would be a natural improvement. Change the system, not the channel. We need a real leader, not a star.

it's not good for all

    We were delighted with the recent rain that swept the California Central Coast. It gave Lana the impetus to get the fava bean bed planted. (Frequent readers may recall our ecstatic love of favas)

But that same rain was devastating just a couple of hours south of us,

photo by Mike Eliason Santa Barbara County Fire Department

  I can't count the number of times we have driven under this over pass on the 101 near Montecito.

 photo by Santa Barbara County Fire Dept.

 photo by Santa Barbara County Fire Dept.

   Our heart aches for those who endured the Thomas Fire and now suffer through mud slides, more devastation and loss of life.

photo by Kenneth Song, Santa Barbara News, via Reuters

      And so indeed life is messy and complicated and a series of one moment after another. When we are fortunate and the moment is good we can celebrate and appreciate and be grateful. We can also know somewhere, in their own moment others may be afflicted, suffering and longing for a better moment. 

      It is complicated being a human being.

      *infundibuliform=funnel shaped.

    See you down the trail.

HOP SKIP TO 2014

ONE AT A TIME

     Harvest carnivals, autumnal rites and the turning of the year.  

     Merchants launch Christmas longings even before we observe that night of dress up and masked extortion of candy where now social media provides a "safe house" map and GPS guide.

     In the last push of this 2013 we'll remember it has been 50 years since JFK inspired us. We remember vividly our own piece of history now a half century on. Boomers have become seasoned vets of the season. In Thanksgiving rituals we intuit another Yule, Holiday, Christmas, Advent and yet another rapid change of calendar.

      When days shorten and night becomes longer we reflect, remember and marvel at where it all goes, cued by  nature gone melancholy. Regret and hope ballet on our mood. This time of year is an acquired taste.  The more of it we sip, the better we appreciate the vintage. Still, can it really be time for this end of year run through the holidays and memories?  Already?

SECRETARY OF THE INTERNET

     So there in the photo of the cabinet, next to the pin striped Secretary of State is the secretary of the Internet in a black T shirt and jeans.  Intriguing?  

   As the Obama team, so slick at campaign social media, struggles to get the new Affordable Care market exchange computer system operating, maybe it's time to ask, should we elevate all federal government information and computer systems and programs to a single department or agency?  Do we need our own Mark Zuckerberg, Larry Ellison or Steve Jobs?  Yea, I know the curse of a federal agency is first a growing bureaucracy and a diminishing efficiency, but if we imported some "google think"  or "oracle management" or "apple genius" it could spill over to the bloated federal mind set.  

     Better design and more efficient testing of the health care market place system probably would have been a product of a Facebook, or Google team.  And besides this embarrassment is the very real matter that most of everything today moves via technology platforms.  Should we trust the big picture, high altitude view on this to the snoops and investigators of the NSA and FBI or CIA or to the high platform warriors of the Pentagon?  Commerce certainly can't hack it?  Maybe we do need a son or daughter of silicon valley to mix it up with the Cabinet.

     See you down the trail.

    

HEY FACEBOOK-WHAT ABOUT THIS?

SHARE THE WEALTH WITH

THOSE WHO MADE YOU

As the world awaits the Facebook IPO, the
experts are predicting the market value of
the company could soar to $100 Billion. One
analyst said anything under $75 Billion would be
a disappointment.
Mark Zuckerberg's company is expected to raise
some 10 Billion in the stock offering making
it one of the 4 or 5 largest IPO's in history.
Well Mark, here's something you should do-share
some of that wealth with the folks who have made
Facebook valuable-those who use the social network.
I can urge this without a conflict of interest, because
I have refused to do Facebook simply because of
the economics.  
The company has a market value now that is likely to
skyrocket when openly traded as stock, because of
those of you who social network there.  It is you,
and your exchanges and posts that give the
computers the data to mine that in turn has 
a commercial value.  You, your life, your habits
and a whole lot more creates a huge information
field which is then captured, analyzed and marketed, so Zuckerberg and company become billionaires.  
Here's a purely capitalistic entreaty-
return some of that worth and value to the 
users.  You can do that in cash, stocks,
dividends or other means.  
Facebook should attach a value to the amount of 
data and activity that you create by your use and 
compensate you accordingly.
One could even imagine a cooperative idea, 
not unlike an REI, where, based on your use
you have a percentage of year end wealth.
Be creative Mark.  After all if people found
another venue to social network, or another
way to do what they do on Facebook-and those
venues exist-and abandoned your Facebook,
how much would you and the company be
worth?  
If someone creates a model that accomplishes
what Facebook does, but also compensates
the people who make it worthy, we just
might witness another 
communication revolution.


DAY BOOK
Birds of a Feather

Several specie share a few moments on Moonstone Beach in Cambria.

Not bad for a winter's day.
See you down the trail.