Louis Vuitton has drawn attention for their embrace of viral and whimsical marketing tools. Clearly an upscale product that goes beyond the needs of simple utility, Vuitton is out with a new sales piece that may set a trend.
It's a creative play, and as we used to say in the days of
American Bandstand, it's got a nice beat.
DAY BOOK
WANDERING BACK ROADS
Driving around in the Paso Robles appellation is a
pleasure unto itself. Evidence here why this is called the "American Provence."
In many ways Dick Clark was the curator of American pop culture as well as one of its progenitors. His boyish charm helped ease counter cultural influences of Rock into American mainstream life. American Bandstand not only made stars and hit records, it made the connection between boomers and music.
Clark always seemed the cool and upbeat host and DJ, but he was also a skilled production executive and businessman.
He built an empire from his production of television specials, game shows and show business ownership.
I met Clark a few times, first as he promoted Dick Clark's caravan of Stars, then later as he tended to his restaurant franchise business. The last time was as the production company I was the head of did business with his giant company.
Of course, like Guy Lombardo before him, Clark is linked in many minds with New Year's Rockin Eve. I had very mixed feelings about his staying on the air, after his debilitating stroke. It was difficult to see the smooth television persona struggle. But it was also good for us, to see this determined and driven personality refuse to submit to a condition.
Clark pioneered much of contemporary American entertainment. He remained a pioneer to the end. Many
men of his age, wealth and condition would have simply backed away, but he stayed in the pop culture spot light he
helped illuminate.
This is not meant in an unkind way, but Ryan Seacrest is
the likely heir to the role in Americana that Clark created. It
may also be that a Seacrest stardom would have been impossible without the pioneering of Dick Clark. He was an original. Maybe even an American Idol.
WARNING
THIS IS NOT FOR THE SQUEAMISH
I was fascinated to learn of a new catch coming from about 10 miles out from Morro Bay at a depth of about 130 fathoms.
Here, in less than a minute, is a video to tell you more.
